Background
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy.
With over multiple dollars in yearly revenue, TikTok's proprietary CRM aims to become an enterprise-grade, market-leading platform. The global CRM platform is all about managing sales performance. At the heart of the experience is a suite of powerful platforms designed to help our sales team succeed daily. This platform consists of key modules that work seamlessly to streamline our sales operations and maximise our earning potential.
Responsibility
As a senior product designer, my primary focus is to redefine the sales process aligning with user and business needs while leveraging AI-driven insights to foster innovation and increase TikTok's profitability.
Case studies
Due to contractual agreements, I’m unable to share further details about my work at TikTok. Access to the case studies below is restricted and not publicly available. Please feel free to reach out if you have any additional questions.